Google Ads On Your Parking Coupon?

A letter to the local press, Today, urge the Singapore government to model Google in monetising its assets with advertising. Money raise could be use for paying back to the citizens. Looks like a plausible idea. Maybe the many fund raisers here could also do the same. Also not too extreme compare to the lady who tattoo an ad on her forehead to raise fund for her college kid.

Come to think of it, I have six windows of my flat facing the highway. Would make good real estate for ads too.

Heres what it says...

Why not do a 'Google', LTA?
Can the Govt earn profits from ads to fund the Progress Package payments?
Letter from Andrew Yap
Today 29 May 2006

Google does not manufacture anything other than provide a service that is free of charge.

.Considering that the search engine grosses over US$2 billion ($3.16 million), it is time that governments start thinking of doing a Google, and pass the money made back to the people.

.Google had revenues of US$2.25 billion for the first quarter of 2006. They only need to maintain their performance for the rest of the year to obtain a revenue of more than US$8.8 billion.

.Take the Land Transport Authority (LTA) and the HDB car parks divisions. They must print millions of copies of car park coupons. What if money can be made from advertisements on the coupons? The money can then be included in future Progress Package payouts.

.Another example: Public spaces are the responsibility of the Government. Licences for aesthetically-designed and strategically-placed billboards can be awarded to advertising agencies on a revenue-sharing basis. Again, the money could go into a fund for future Progress Package payouts.

.State land can be rented out for suitable events. Lampposts can have small television sets attached to them.
( Should be OK, if they dont get rip out by the kids for playing XBox games )

.The public can help come up with better ideas. What is needed is a single coordinating body between the various Government ministries and the advertising agencies.

............read the rest of the letter here www.TodayOnline.com

Additonal ideas:
1. Put ads on the overhead MRT tracks, should make the dull concrete looks good.
Money raise from the Ads can be use to move these tracks underground to contain the noise.
2. Get the local police to wear LCD panels with ads on their back while doing street patrols.
3. Puts ads on the walls of our HDB flats. Money raise could be use to pay for conservancy fees.
4. Put ads on postage stamps, this should make stamps free or cheaper.
5. Allow school children to pay for their schooling by putting ads on their school bag or uniform.
6. How about giving eggs away for free after spraying ads on them. Just need to think of relevant ads to put on an egg.

Really with some careful thinking a good deal of our living expenses can be paid for by just putting ads at the right place on the right things that all around us.