Pages

Thursday, January 28, 2010

User Generated Content Makes Your Website Sticky

User Generated Content could be the holy grail of internet marketers on a budget. But before you embarked to launch yet another website, here are some pointers about UGC you need to know:

What is User Generated Content (UGC)

Why UGC has the power to revolutionize YOUR business

The history of UGC and the exciting times ahead

Why UGC is something you can't ignore if you're in business

16 valuable benefits for your business

10 ways in which your visitors will benefit

31 ways to get UGC on your site - right now! First Name

16 critical pitfalls you must be aware of Last Name.

To your online success.

12 tactics to avoid UGC nightmares Email

4 legal issues you need to be aware of

Thursday, March 12, 2009

Getting Website Traffic For Your Online Business


A website with no traffic is not going to make money for anyone. Unfortunately many people starting up a online business from home make the mistake of creating a website first and then try to drive traffic to the website.
Advance internet marketers know that to be truly successful you need to go where the market is. Therefore they need to go to places on the Internet where there are people and then find out what these people are doing and buying or looking to buy and then they create or bring them the things that these people want.
This trishaw operator seems to have master the art of getting business, for he is going where the traffic is by positioning himself right at a busy road junction in downtown Singapore.
I particularly like this video as it serves as a very graphic reminder for me to go where the traffic is.

Saturday, March 07, 2009

Ewen Chia Book Reveals How He Made His First Million On The Internet

I starting nosing around the Internet Marketing community way back in 2005. On of the Internet Marketing stars, some people called them gurus I followed is Ewen Chia.

I was around when Ewen Chia launched his USD997 product to the Internet Marketing community.

The Internet is a numbers game, any rocket scientist can tell you that selling 1000 copies of your USD997 will make you a million dollars.

The question is how do you do it. Ewen Chai did it with email marketing. Well he did not really sent all the emails himself. He got armies of people helping him to do it.

So I really know how Ewen Chia make his first million on the Internet.

But if you really want to hear from the horse mouth, get Ewen Chia's book:
"How I Make My First Million On The Internet"

Click on the picture below to order now:

Tuesday, December 09, 2008

Work At Home Guide Review

This is "work at home guide" I found at streetdirectory.com. There are 467 words in the guide. However it didn't not say much about working at home. From the start, Internet Marketing is mentioned, and the writer professed to actually write a guide about internet marketing. Also the author professed to not knowing much about working at home and conclude that you need to depends on yourself as far as working at home is concern. This guide is suppose to help new comers who want to work at home, but 2 paragraphs devoted to traffic generation using forums could well have leaves blanks on the reader mind.

Here the article:
" I have strongly thought what could do make a work at home guide be effective for anyone at Internet Marketing? It should be something that helps anybody form a significant opinion or cause a precise determination about what to do at a modern Internet home based business. Mainly for those guys that knows anything about it.
At my experience that I hope to share here and being usefully for the readers I have to make sure it is not simple. When I have got started I have had no idea of what it was. No experience at HTML, to make a web site, promotion strategies, anyway, I just wanted to start something to make a real income work at home based business opportunity.
One of my business challenges have been the numerous communication border. I mean I obligated to previously understand English to start a brand new online business, but I am not from an English Country. I am from Brazil, and here we do not used to speak and read English a lot. But this did not make to give up.
I got I did have to have a reference guide, a work at home guide. But how and where I will get that?
I do not go to take a shortcut and to arrive at the end of this report obviously expressing that an only guide does not exist which serves for all. It really does not exist I could provide for you, dear reader. It gets us to introduction of this informative article: is it possible to having a work at home guide?
I believe that it is possible, through many research and readings, to format a personal guide. This reference guide would be a selective memory of the proper history of our life at a work at home business.
And one thing that could help a lot is to participate at forums. It is one of the best tools for newbies. The forums are places that can be considered as a database. There it is filed historical people posts of who had made of its doubts a process of data formatting that can be shared with that they have access.
And to participate of discussion groups has another benefit, beyond being able to learn and to have approach the knowledge: anyone can to make usefully its signature, with links for its proper web site. This will create back links for its proper page in the Internet. And that is very good to your page rank at Google.
Therefore anyone who dream to have a new income home online business believe that there is not a real and effective work at home guide. You need to make your own by yourself. And be sure, when you participate of forums you will be on the way."


Looks like an article designed for Google adclicks monetisation. This is unexpected of a reputable roads and places directory services. Or do the people in charge know?

A much better guide could be found at Work At Home Singapore With Me.

Tuesday, November 11, 2008

Is The Marketing Funnel Dead ?

Glen Dietzel just send me a eBook, and he says that what I have been hearing about in marketing and internet marketing is bull poo. The marketing funnel is dead - you dont feed your customers through a funnel. You trawl them in with your one eBook or DVD and then throw them your high price product and service.

But in order to do that properly you need some tuition from him, like changing your UPP, unique personality profile.

Thansk Glen for the enlightenment.

Thursday, September 06, 2007

Online Advertising Success With Adsense

A freind just send me this on ensuring the succcess of my online media empiire: ---
It is a bit long, but really worth it! Enjoy and learn!

20 Powerful Ways to Boost Your Adsense CTR.
Most people think that just by placing the Adsense code onto their website will start earning ahem big checks! I am not ashamed to admit that even I thought the same when I was new. But I soon realized that if I do not optimize my Ads, it is impossible to achieve a good income from Adsense.
In order to earn big Adsense checks, you have to have a good CTR (Click Through Rate) CTR is the number of clicks an ad receives divided by the number of times the Ads are shown. A high CTR means more people are clicking on your Ads.
In this article I would like to share everything I have learnt to boost my Google Adsense CTR. If you follow these tips, you will see an instant jump in your CTR. In order to achieve a very high CTR ( 30% ) it is important that the following points are taken care of :
1. Google should serve Ads relevant to your niche.
2. You should have the right kinds of Ad formats place in the right places
3. Your Ads should be properly formatted. If you take care of all the three points above, you are guaranteed to have a CTR greater than 30%

Have Google serve relevant Ads
We have to ensure that the ads that are being served by Google are closely related with your content. This is very important because if your ads are not relevant your visitors will notclick on them. Here are some tips to ensure that Google displays relevant Ads on your site.
Mention your niche keyword in your Title Tag.One great way is to mention your main keyword in the Title tag of your page. This will tell Google that your keyword must be in integral part of your content; otherwise you wouldn't have mentioned it in the title. Mention your niche keyword several times in the body of your content.Mention your keywords a couple of times in the body of your content. This will tell Google what your page is all about. Please do not go overboard with this. If you put your keywords too many times, Google will think you are trying to spam.
Make your keyword Bold. It also helps to bold your niche keyword, so that it stands out. You can also use H1 tag for highlighting your keyword. Again, by doing this, Google will feel that the keyword is very relevant to your site's content Have descriptive names for your images :If you have images on your page, give relevant names to the image files. For example, if your site is on bicycle, call your images bicycle1.jpg and bicycle2.jpg and not image1.jpg andimage2.jpg. Do not have too much content on your page. This is contrary to what many Gurus feel. Having too much of content on the page has got two disadvantages. Firstly, your keyword density for your main keyword decreases and Google maynot understand exactly what your page is all about. Secondly, if you have too much of content on your page, your visitors will get what they are looking for, and will not be tempted to click on your ads. This will adversely affect our CTR
Use a descriptive file name.This tip is often overlooked by webmasters. But its quite effective. If your page is on bicycles, call your page www.yourdomain.com/bicycles.htm and not http://www.yourdomain.com/bi.htm This will again help Google understand what your page is all about and hence it will deliver relevant Ads
Ad Formats and their placement. Google provides dozens of Ad formats that you can use on your site. These ads are of different sizes. Some of them arecompletely ineffective. But some are really powerful. Once you know what kinds of Ad formats to use, you should take care ofplacing them at the right places. If they are not placed strategically, they will not be clicked on often enough. Here are some tips to choose the best kinds of Ad formats and optimum placements
Use Large Rectangle (336 x 280) as your primary Ad format : The Large Rectangle (336x280) works like a charm because it has proven itself to be the best performing format. If you place it"above the fold", its magic! Use Wide Skyscraper (160 x 600) on the Left/Right border : The Wide Skyscraper 160 x 600 performs very well on the left or right side of your screen. I prefer putting it on the left sidebecause it gets seen more than the right side..
Do not neglect the Link Unit!A Link Unit is one of the most under-utilized Ad format. But if used correctly, and in the right position, it can be reallyprofitable format if put in the right place. It is supposed to be placed near your navigation menu. Most people will think it's a part of your navigation menu and automatically read it.And if the ads being served are very relevant to your niche, they will click on it!
Try using a Link Unit format that has 4 keywords in them. This is because the size of the ad text would be slightly bigger, andlook more like a navigational menu. Also make sure to make the border color blend with your website's background
Hey, we also have Search Boxes!Don't forget that Google also provides us Search boxes that we can put on our site. Do not put them above the fold. But them ina less prominent place further down the page. Bottom of the page or somewhere on the left side below the fold is perfect. Do not expect much money from Search boxes, but anything that comes in extra counts! Avoid Image Ads :Google also has an option whereby you can select image ads to be displayed instead of your text ads. Try to avoid this because people are more responsive to text than images.
Have your Ads above the fold.This is one of the most important tip to increase your CTR. The term "above the fold", comes from newspapers. Any news above the fold on the front page of a newspaper will be read more than any other part of the newspaper. The same rule applies to AdSense too.
Here, "above the fold" means the top position of your screen that is visible without the user having to scroll down. So ifyou place your Ads "above the fold", it will be visible to everyone, and they won't have to scroll down. Your Ads aretherefore more likely to get clicked. Also, the area above the fold loads before the rest of the page. So this is by far thebest location for Adsense Ad placement.
Try not to have any other links "above the fold"This may not always be possible. But if you can, remove all links that are "above the fold". The only links displayedshould be your Adsense Ads. By having any other link, you are giving your visitors the option of clicking on them. This willdecrease your CTR. If you do not have any other links, your visitors will sub-consciously be forced to click on your AdsenseAds. This will shoot up your CTR.
Do not neglect the bottom of your page!If you have followed the above points, you will find that most people click on the Ads above the fold. But there will be somewho will go down the page. And when they reach the end, they normally think "what next?" To help them, we should have anAdsense Ad to bid them farewell!! By placing an Adsense ad at the end of the page they will often click it!
Formatting Your Ads We have all got something called "Ad-blindness". That means we have been sub-consciously conditioned to ignore Ads. Most of the time we completely ignore banners on web pages. We run away from anything that remotely resembles and Ad! The same is with Adsense. If we want to make our Ads noticed, we have to make sure that they do not look like Advertisements. We have to format our Ads so that they seem to be a part of our content. Once your Ad blends with your page and your content,you will see amazing CTRs. Here are some tips to properly format your Ads so that they don't look like Ads. Make the background of your Ad the same as the background of your page.If the background of your web page is white, make sure the background of your Ad is white too. Our main aim is to make the Ad not look like an Ad. If they look like an Ad, they will not be clicked upon. No one wants to click on Advertisements, right?We want our Ad to look as if it's a part of our content. So make sure the background of your Ad is the same as that of your page. This will do wonders for your CTR. Remove the border of your Ad.Again, this follows the same principle as above. If you put a border around your Ad, they will look like Ads. They will screamaloud, "This is an ad!" And this will kill your CTR. If you remove the border, they will blend with your content. You might think this is something trivial but many people report a massive increase in their CTR, just by removing their border.So let the border go by having a similar color as your background Provide ample free space around your Ads.Do not make your Ads look cluttered. Have enough free space around them to make them look neat. And if you have blended it well, your CTR would see an instant jump. Remove additional titles like "Sponsored Links" or "Advertisements" Google allows you to mention titles like 'Sponsored Links'or 'Advertisements' above your Adsense ads. I suggest you do not mention anything like this at all. Why would you want to tell your visitor that they are Ads when Google already displays'Ads by Gooooogle'?
Change the Link color to BlueThis has proven to have a positive impact on my CTR. This is because the color Blue symbolizes a link. We have got used toseeing links in blue. So if your Ads have a clickable blue link,they are more likely to get clicked. Make the color of your URL and the color of your Ad's text the sameThis again, is often overlooked. If the color of your Ad text is the same as the color of your Ad URL, it will make the URL blend,or melt, thereby making your blue link more visible. This will make your Ads more clickable! If you follow the above points, you can be assured to achieve CTRs that most people only dream of. Achieving a CTR of 30%-40%would be normal!

Friday, August 31, 2007

Squidoo and your website visibility

Things to know about Squidoo.
Just a refresher from a well wisher on how Squidoo can be your best traffic source.
- Discover Why Squidoo Is The Ultimate Affiliate Marketing Resource
- Discover How To Drive Swarms Of Traffic To Your Squidoo Lens.
- How To Create Successful Search Engine Friendly Squidoo Lenses.
- How To Get Into The Top Ranking 100 Squidoo Lenses.
- How To D-O-M-I-N-A-T-E Your Niche By Modeling The Ultimate Bum Marketing Squidoo Genius!
- Explosive Bum Marketing Squidoo Traffic Techniques To Boost Your Lens Rank.
- The Vital Resources You Need To Quickly Build Your Bum Marketing Squidoo Empire!
- Planning Tactics For The Dynamic Outline & Content For Your Bum Marketing Squidoo Niche Lenses!
- The Most Profitable Affiliate Niche Dominating Edge Creating Your Own Unique Bum Marketing Squidoo Empire!

The Webeconomics Of A Membership Site

One way that many Internet businees owners have been able to bring in a healthy income for theirbusiness has been through membership sites.
Actually, to be more specific, through residual monthly membershipsites. That means that members join by paying a monthly fee.
The great thing about these websites is that you don't just go for a one-time sale and then wonder how you'll make money the nextmonth - you get paid month after month after month.
Just do the math - let's say you started a membership site thatcosts only $19.95 per month, and then only managed to get 100 people signed up. You would be making close to $2000 per monthafter that!
What if you got 200 signed up? Or 500?
The funny thing is, it isn't very hard to get that many peoplesigned up.
Here's what is hard:
1. Creating the site.2. Figuring out what you're going to offer.3. Getting traffic to your site.4. Keeping members from canceling.5. Setting appropriate price points.
There may be other things as well, but those are some of the mainpoints.